Pepsi

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'The Cola Wars Are Now a 3-Horse Race'
'The Cola Wars
Are Now a
3-Horse Race'
IN CASE YOU MISSED IT
Jun 8, 2024 6:00 AM CDT

'The Cola Wars Are Now a 3-Horse Race'

Dr Pepper ties with Pepsi as No. 2 carbonated soft drink, behind (big surprise) Coke

(Newser) - It's long been accepted that Pepsi is Coke's main rival in the soda biz, but that truth has just been overturned. "The Cola Wars are now a three-horse race," per 24/7 Wall St. , which reports that sales of regular Dr Pepper now equal regular Pepsi, the...

After 21 Years, Subway Is Dumping Coke

Pepsi products are incoming in 2025

(Newser) - If you're in the habit of going to Subway and getting a footlong and a Coke, you're going to have to change your routine up a bit. As CBS News reports, the sandwich chain announced it will dump longtime beverage supplier Coca-Cola and turn to the frosty cold,...

French Grocery Giant Drops PepsiCo Products Over Prices

Carrefour says prices must come down as inflation does

(Newser) - Inflation may finally be starting to ease, but prices for some items are showing no signs of coming back down—and now one of the biggest supermarket chains in the world is taking a stand. Carrefour, France's largest food retailer, which runs thousands of stores in 30 countries, has...

Sudan's War May Take a Surprise Toll on Coke, Pepsi

Fighting threatens the supply of gum arabic, an ingredient vital for soda-makers

(Newser) - The war between two generals in Sudan is threatening to create what the UN calls a humanitarian catastrophe . But big-name manufacturers of everything from soda to chewing gum are bracing for a smaller effect: shortages of a vital ingredient called gum arabic. Rural regions in Sudan produce 70% of the...

For the 4th Time, Pepsi Takes Aim at Coke's Sprite

It hopes Starry will wrest the lemon-lime soda crown away from its No. 1 rival

(Newser) - Pepsi wants a piece of Coca-Cola's lemon-lime pie with its new soft drink, Starry, which it's marketing as for "a generation of irreverent optimists." Bloomberg reports that this marks the company's fourth try at taking on Sprite's dominance. Coca-Cola's clear soda (both regular...

Pepsi Tapped People's Memories for New Logo

The products name is no longer 'decoupled'

(Newser) - Pepsi has introduced a new logo after discovering the designs it has been using for decades are distinctly unmemorable. PepsiCo execs say that when people were asked to draw the logo from memory, they tended to draw its red, white, and blue stripes in a circle, with the word Pepsi...

Like Pepsi? Like Hot Chocolate? You're in Luck

Soft drink giant is launching Cocoa Cola

(Newser) - On Thursday, the Pepsi Twitter feed put up a rather intriguing call to action. In honor of bidding adieu to the "worst year ever" and welcoming 2021, the soft drink giant asked for 2,021 retweets of a picture of its latest potential offering: Cocoa Cola, a soda described...

How a Pepsi Marketing Scheme Went Wrong—Very Wrong

Pepsi's attempt to improve its market share against Coke in the Philippines sparked riots and death

(Newser) - Talk about a promotional stunt gone wrong: Pepsi ran a bottle-cap lottery in the Philippines back in the 1990s that turned into such a nightmare that riots broke out, lawsuits were filed, and five people got killed. Now Bloomberg looks back on "perhaps the deadliest marketing disaster in history....

Pepsi Hopes a New Tagline Sticks
Pepsi Hopes a New
Tagline Sticks
Jan 2, 2020 1:57 PM CST

Pepsi Hopes a New Tagline Sticks

Company says 'That's What I Like' is the first new one in US in 20 years

(Newser) - Pepsi is rolling out what it says is its first US tagline in 20 years: "That's What I Like." The company is introducing it in a round of new commercials, notes Ad Age , and it promises to stick with it in the hope it might have the...

Distillery to Pepsi: 'Mountain Dew' Is Fair Game for Moonshiners
Distillery to Pepsi:
'Mountain Dew'
Is Fair Game for
Moonshiners
IN CASE YOU MISSED IT
Mar 17, 2019 9:37 AM CDT

Distillery to Pepsi: 'Mountain Dew' Is Fair Game for Moonshiners

Ole Smoky Moonshine says the brand name has long been a descriptor for hooch in Appalachia

(Newser) - In Appalachia, those who distill moonshine have long called their product "mountain dew," and the descriptor as such can even be found in the dictionary . That's exactly what a Tennessee distillery is counting on as it fights to force PepsiCo to let it, and others, use the...

PepsiCo's Longtime Female CEO Is Stepping Down

Indra Nooyi, a native of India, has been in top spot for 12 years

(Newser) - Longtime PepsiCo CEO Indra Nooyi will step down as the top executive at the world's second-largest food and beverage company. Nooyi, who was born in India, is a rarity on Wall Street as a woman and a minority leading a Fortune 100 company. She oversaw the company during a...

Pepsi Preps for Holidays With 2 New Flavors

Salted Caramel in the US, cake-flavored Christmas Cola in Japan

(Newser) - You can now have your cake and drink it, too. Food & Wine reports on a new limited-edition dessert-flavored drink from Pepsi, though you'll have to travel to Japan to sample it. Christmas Cola, which goes on sale there Nov. 21, is a white soda that Kotaku describes as...

'Unexpected' Pepsi Flavor Not Wowing Soda Fans

Early testers aren't taking to cinnamon-infused Pepsi Fire

(Newser) - Strike two for Pepsi? A month after becoming the laughingstock of advertising , the company has debuted a new soda flavor for summer that Mashable describes as "unequivocal bad." Pepsi Fire, which will be stocked in stores for eight weeks beginning May 22, is a cinnamon-infused soda that tastes...

United Will No Longer Boot Seated Passengers for Crew

Airline changes policy to avoid another boarding fiasco

(Newser) - United Airlines is changing its policy to try to prevent a repeat of last week's boarding disaster . The bad news: United employees who need a seat still get priority. The good news: You won't be yanked out of your seat to make room for them. Under the shift,...

Real-Life Pepsi Gesture Also Gets Poor Reaction

'Not a good move,' says Portland's mayor

(Newser) - A man has proved just how ridiculous it is to think that a can of soda can defuse a tense situation, as Pepsi's ridiculed ad would suggest. At a city council meeting in Portland, Ore., on Wednesday, a man identifying himself as Carlos Enrique addressed Mayor Ted Wheeler, who...

MLK's Daughter Says It All in One Tweet About Pepsi

'Clearly, we missed the mark,' says the company

(Newser) - Pepsi has given up trying to defend what some people are calling the worst ad of all time . The company has pulled its widely ridiculed ad featuring Kendall Jenner as a model who joins a protest and hands a can of Pepsi to a riot cop, the AP reports. "...

Kendall Jenner's 'Tone-Deaf' Pepsi Ad Not Going Over Well

Twitter doesn't take kindly to demonstrators' issues being diffused with cans of cola

(Newser) - "Live Bolder. Live Louder. Live for Now" may be the slogan Pepsi wanted everyone to remember from its new ad starring Kendall Jenner, but the phrases actually being bandied about include "shallow," "cringeworthy," and "tone deaf." The nearly three-minute video was posted Monday...

Pepsi Bringing Back Aspartame
 Pepsi Bringing Back Aspartame 
Jun 27, 2016 10:44 AM CDT

Pepsi Bringing Back Aspartame

Now you'll have your pick between aspartame and sucralose

(Newser) - PepsiCo is creating a new diet beverage for fans of aspartame less than a year after pulling the artificial sweetener as part of a marketing move over safety concerns. The sweetener had been linked to cancer in lab mice, and industry executives blamed the decline in sales on concerns people...

Our Thirst for Soda Is Bad News for Pepsi, Coke, & Co.

Per capita consumption at 30-year low: report

(Newser) - Health experts are cheering a new Beverage Digest report. Soda companies not so much. The report finds per capita consumption of soda hit a 30-year low in 2015, per Fortune . Total volume fell for the 11th straight year with a 1.2% decline, reports Bloomberg . While all major soda companies...

Saudis Find Huge Beer Shipment Disguised as Pepsi

48K cans of Heineken, to be exact

(Newser) - A ban on alcohol in Saudi Arabia recently drove a smuggler to try to cross into the Arab state from the UAE with 48,000 cans of Heineken beer—all disguised as Pepsi cans, Al Arabiya reports. "A truck carrying what first seemed to be normal cans of the...

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