In the past few years, Google has lost some serious firepower to the startup frontier, Luke Dittrich writes in Esquire. With self-styled Xooglers providing the brain power not only for two dozen or so startups, but for the venture-capital firms that fund them, it’s likely “the next big thing to come out of Google won't come out of Google at all.”
Google manages to retain a better-than-average percentage of employees, but the pedigree of the Xooglers—the creator of Gmail, or intance, and the guys who thought of buying YouTube—make them a force to be reckoned with. So much, in fact, that the company recently announced plans to head up its own venture-capital arm to make some coin off the bleeding. (More Google stories.)